National Mail Order Catalog Day (And Other Social Holidays)

Aug. 01, 2018 // Jeff Cracolici

In order to create engaging social media content and campaigns, it is vital to stay ahead of what social holidays are coming up. Here are our favorites for the next 60 days along with some potential campaign ideas.

Keep Up With Evolving Best Practices

Subscribe to our blog and receive articles directly to your inbox.

August 3rd: National Watermelon Day

Celebrated every year on August 3rd.
Learn More


August 4th: National Chocolate Chip Cookie Day

Celebrated every year on August 4th.

Learn More


August 4th: Coast Guard Day

Celebrated every year on August 4th, this day commemorates the founding of the United States Coast Guard as the Revenue-Marine on August 4, 1790.

Learn More


August 5th: National Underwear Day

Celebrated every year on August 5th.

Campaign Idea

Clothing Retailers: Creating a fun promotion around this holiday is a definite no-brainer.

Learn More


August 16th: National Rum Day

Celebrated every year on August 16th.

Learn More


August 17th: National Nonprofit Day

Celebrated every year on August 17th, this day honors the signing into law of the Tariff Act of 1894. The act set a federal income tax for corporations for the first time in the history of the United States, and included language on exempting Nonprofits from these taxes. Use the hashtags #NationalNonprofitDay and #NND to celebrate.

Campaign Idea

Showcase what your organization accomplished over the last year with a series of Facebook ads, ultimately leading up to National Nonprofit Day. The goal is to build awareness of your cause and your work while also asking for support.

Learn More


August 18th: National Mail Order Catalog Day

Celebrated every year on August 18th, the first mail order catalog was produced by Aaron Montgomery Ward on this day in 1872.

Campaign Idea

Use Facebook and Instagram ads to give a portion of your mailing list a “sneak preview” of your upcoming catalog.

Learn More


August 26th: National Women’s Equality Day

Celebrated every year on August 26th.

Learn More


September 2nd: National V-J Day

Celebrated every year on September 2nd.

Learn More


September 3rd: Labor Day

Celebrated every year on the first Monday of September.

Learn More


September 4th: National Wildlife Day

Celebrated every year on September 4th.

Learn More


September 7th: National Food Bank Day

Celebrated every year on the first Friday of September.

Learn More


September 9th: National Grandparent’s Day

Celebrated every year on the Sunday after Labor Day, this day celebrates all the joy that Grandparents give their children (and their children’s children).

Campaign Idea

Identify the households on your customer file which contains children, and send the adults in that household gift ideas for parents to purchase on behalf of their children.

Learn More


September 16th: Wife Appreciation Day

Celebrated every year on the third Sunday of September, this day formally sets aside a special day to appreciate all that your wife does.

Campaign Idea

Leverage our Audience Amplify solution to reach the husbands of those women on your customer file. Send those husbands gift ideas based on your best sellers.

Learn More


September 18th: Air Force Birthday

Celebrated every year on September 18th, this day marks the passage of the National Security Act of 1947. This act officially recognized the Air Force as an independent branch of the military, splitting from the Army.

Learn More


September 18th: National HIV/AIDS And Aging Awareness Day

Celebrated every year on September 18th.

Learn More


September 21st: National POW/MIA Recognition Day

Celebrated every year on the third Friday of September.

Learn More


September 28th: National BRAVE Day

Celebrated every year on the fourth Friday of September.

Learn More


September 29th: National Coffee Day

Celebrated every year on September 29th.

Learn More