Last week, Facebook launched Facebook Stories, their potential Snapchat-killer. Not to be outdone themselves, Snapchat announced that they will be introducing search into their app sometime this ...
The Latest: Facebook's Snapchat Killer is Live
Five Reasons Why We are Excited about the Upcoming NEMOA Conference
From March 22nd to the 24th, NEMOA is bringing their semi-annual directXchange conference back to Boston. With over 200 companies already confirmed to be in attendance, here is why we are excited ...
6 Tips for Valentine's Day Facebook Campaigns
According to the National Retail Federation, about 50% of Americans celebrated Valentine’s Day last year by spending over $19 billion on food, jewelry, and other types of gifts. With the second ...
The Latest: Down Goes Snapchat?
Last Week, eMarketer and Nielsen broke down which devices various age groups are using to access social media networks. Additionally, Facebook announced that Stories, their potential "Snapchat ...
The Latest: FAN Now Reaches Over One Billion People Per Month
Last week, Facebook announced that their Audience Network now reaches over one billion individuals per month and Snapchat announced two, new ad units that will make their platform more actionable ...
Vertical Video Ads To Arrive on Instagram Stories
Earlier this week, Instagram released a sneak peek of the ad types they'll be integrating into their 'Stories' feature to even further monetize the photo-sharing app. Here is what we know so ...
Amazon Pop-Up Store hits NYC!
A couple of weeks ago, during the holiday shopping rush, I went to the Amazon pop up store at the Queens Center in Elmhurst to see what the hype was about.
Instagram Stories
"Stories" is a newer feature from Instagram that was designed to take on Snapchat. It will soon be another opportunity for advertisers to reach their audience inside Facebook's Walled Garden.
Giving Tuesday Ideas & Tips
November 29, 2016 is #GivingTuesday and it is vital for nonprofits to participate in this hashtag holiday. In 2015, over $116 million dollars was raised in part to #GivingTuesday, and now many ...
Will the Vine Shutdown Impact Marketers?
Just six months after its release in the iTunes app store, the six second video app, Vine, became the number one downloaded app with over 200 million active users. Now, just three years later, ...